Introduction
Introduction Armitron is a well-known watch brand that has been producing high-quality timepieces for over 60 years. The brand has established itself as a reliable and affordable choice for watch enthusiasts, with its diverse collection of watches that cater to different tastes and preferences.
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Armitron-Womens-Genuine-Diamond-Dial-Bracelet-Watch
Founder
EUGENE-GLUCK
Founder and Early Years Armitron was founded in 1956 by Eugen Gluck, a prominent businessman and watchmaker who had previously worked for the Bulova Watch Company. Gluck was born in Austria in 1924 and emigrated to the United States in the 1940s. He was a skilled watchmaker and a shrewd businessman, which helped him establish Armitron as a successful watch brand in the highly competitive watch industry.
History
Armitron’s early years were marked by innovation and growth. The brand introduced several new watch styles that appealed to consumers, including the first digital watch in 1977. However, the brand faced challenges during the quartz crisis of the 1980s, which saw many watch brands struggle to compete with the influx of cheaper quartz watches from Asia.
Despite the challenges, Armitron persevered and continued to produce high-quality watches at affordable prices. In the 1960s, the brand was selected by NASA to create a special watch for the Apollo 11 mission, which was the first manned mission to land on the moon. The watch that Armitron created for this mission was designed to withstand the extreme conditions of space travel and was worn by astronaut Buzz Aldrin during the historic moon landing.
Watch Collections
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Armitron offers a wide range of watch collections that cater to different preferences and lifestyles. The brand’s collections include mechanical, automatic, manual winding, eco driving, and battery-powered watches. Each collection is designed with precision and care to ensure that it meets the needs and expectations of its target audience.
Pricing
Armitron is known for producing up-to-date watches that are affordable compared to its competitors. Prices for Armitron watches range from $20 to $200, depending on the style, features, and materials used.
Popularity Armitron’s popularity extends across different parts of the world, with different styles and collections gaining popularity in various regions. For example, the brand’s sports watches are popular in North America, while its fashion watches are popular in Europe and Asia.
Sponsorship and Partners
Over the years, Armitron has partnered with several well-known athletes and sports teams, including the New York Yankees, the Boston Red Sox, and the Miami Dolphins. The brand has also been endorsed by several celebrities, including singer Carrie Underwood and actor Patrick Dempsey.
Production
Armitron’s watches are produced in several countries, including China, Japan, and the United States. The brand is committed to ensuring that its watches are made with the highest quality materials and meet the highest standards of production.
Location Head Office
Armitron’s head office is located in Little Neck, New York, where the brand’s team of designers, engineers, and watchmakers work together to create new and innovative watches.
Factory Warranty Provided
Armitron offers a factory warranty for its watches, which covers any defects in materials and workmanship for a specific period. The warranty varies depending on the style and collection of the watch, and customers can contact Armitron’s customer service for more information.
Conclusion
Armitron’s commitment to quality, affordability, and innovation has made it a popular choice for watch enthusiasts worldwide. The brand’s diverse collection of watches caters to different lifestyles and preferences, and its partnerships with well-known athletes and sports teams have helped establish it as a reliable and respected watch brand. With its extensive collection of affordable and stylish